UCI ProTour Milan–San Remo Il Lombardia UCI World Championships Global 6 Cycling WorldTour Network Headquartered in Dubai Equity First. Visibility Follows. UCI ProTour Milan–San Remo Il Lombardia UCI World Championships Global 6 Cycling WorldTour Network Headquartered in Dubai Equity First. Visibility Follows.
06
JM Management & Consultancy // EST. 2024 Headquartered in Dubai

Equity first. Visibility follows.

Sports consultancy, brand strategy and capital introductions for performance-driven brands, teams and athletes. Built on commercial logic — not promises.

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// Services

Five
disciplines.
One network.

We work across the full commercial spectrum of professional sport — from sponsorship brokerage and brand consultancy through to investor introductions, market entry and event delivery. Every engagement starts with financial logic.

01 / 05 Sponsorship
Brokerage Connecting brands with elite teams and athletes — from WorldTour to Continental level. Financial logic first; visibility second. → 02 / 05 Brand &
Marketing Brand identity, positioning, market entry and activation for performance-driven brands. Retail, distribution and campaign strategy. → 03 / 05 Investor
Introductions Curated capital connections for health, wellness and professional sport. We are introducers, not financial advisors. → 04 / 05 Events &
Team Mgmt Concept, structure and delivery of premium cycling experiences and team operations — single-day to multi-week programmes. → 05 / 05 Athlete
Representation Commercial representation, contract negotiation and personal brand development for professional cyclists and endurance athletes. →
/ Founder James Mitri
// Built from the inside out

James
Mitri.

Six seasons on the UCI ProTour circuit. Founder and operator of Global 6 Cycling. Now operating at the intersection of elite sport, commercial strategy and capital — with a network built personally, at the highest level of the sport.

06
UCI ProTour
Seasons
04
Global 6
Cycling Years
03
Continents
Operating
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// Straight answers

No pitch.
No promises.

Everything you'd want to know before reaching out — answered honestly. If something isn't here, ask us directly.

001 What do you actually do?
We broker sponsorships, advise brands on market entry and growth strategy, introduce investors to sports opportunities, and manage premium events. We operate across the full commercial spectrum of professional sport.
002 Who do you work with?
WorldTour and Continental cycling teams, endemic and non-endemic brands, individual athletes, influencers, luxury hospitality groups, and investors in health, wellness and sport.
003 How are your fees structured?
Tiered by client type — Emerging, Established and Elite. No inflated retainers, no false promises. Where appropriate we work on success-based or commission-aligned terms.
004 What makes you different?
We build financial logic before we talk visibility. Every partnership is structured so both sides win — commercially — before marketing enters the conversation.
005 Can you help with market entry?
Yes. Europe, Middle East and beyond. We've guided brands through product launches, R&D partnerships with professional teams and integrated campaigns that carry real credibility.
006 How do I start?
Use the contact form or reach out directly. We work with a select number of partners at any time — if there's alignment, we move quickly.
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// Prefer to talk? We do too.

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